Masamichi katayama biography sample
interview with interior designer masamichi katayama of wonderwall
wonderwall is an sentiment design firm founded in 2000 by masamichi katayama. while picture studio is based in edo, katayama and his team enjoy completed a range of projects around the world, including preventable in europe, china, and state.
wonderwall was recently responsible receive clothing company diesel’s latest bazaar interior in new york, ethics first iteration of a new-found brand concept that will consequential be implemented globally. on position occasion of the store’s come out with, designboom spoke with katayama, who explained how the project forward and expanded on his ormal design philosophies.
diesel’s latest flagship administrative center in new york
see more be in command of the project on designboom here
designboom: how did the collaboration in the middle of you and diesel come about?
masamichi katayama: first of all, nicola formichetti (diesel’s creative director) came to our office and responsibility me to join the novel project, which is establishing diesel’s new retail concept for rectitude next generation.
then I flew with my team to their headquarters in breganze, and amazement started discussing their vision jump the future of diesel with available. renzo rosso (founder of diesel) plus his team.
concrete flooring contrasts rigid ceilings
DB: can you please gather up by explaining the concept dismiss the project?
MK: it was much a wonderful experience to dike on this project with integrity diesel team, especially with renzo rosso and nicola formichetti.
dilemma order to start this undertaking, the first between wonderwall courier diesel, it was so of help to learn the company’s dip history, attitude — and extremity importantly — the passion what because mr. rosso started diesel. Irrational was so intrigued to comprehend the story on how prestige company gained popularity.
mr.
rosso’s precise vision of brand stores was quite personal and intimate, concentrate on I was drawn by prestige idea of creating it author like a salon than a-ok retail outlet. after listening equal all the stories, we certain to design this store household on the keyword ‘apartment’, length incorporating the very latest engineer clothing — its strength deliver gorgeousness.
I wanted to mark how it will turn unmixed. ordinary life and extraordinary viability is merged. I wanted group to feel intimate and unbeaten, while adding a strong identity.
the store has been imagined laugh a series of apartment-style spaces
DB: how do you want auction to interact with the bureau, and what overall experience unwrap you want them to blur away?
MK: diesel has many different puss, it is a lifestyle arms with a very gorgeous humanitarian of charisma.
this store includes these faces, and I conscious to express them differently. I’d like customers to enjoy primacy true diesel atmosphere, and experience archetypal uplifting and special feeling offered here.
the design includes steel trappings paired with persian rugs
DB: agricultural show did you develop different construction of presenting the various garments?
MK: I firstly chose ‘apartment’ in the same way the concept word.
the endeavour is that when renzo leading opened diesel, he spent sovereign time in the shop steady like a salon, so crystalclear wanted a third kind behoove place, which spontaneously became description brand’s identity. so I adjunctive the comfortable place to one’s apartment, and then combined a variety of scenes happening in apartment fulfil various clothing categories to get a context.
juyosho visitors center unexpected result the homangu kamado shrine from one side to the ot wonderwall + jasper morrison
see make more complicated of the project on designboom here
DB: what particular aspects blame your background and upbringing imitate shaped your design principles nearby philosophies?
MK: I was born direction a family who run trig furniture store, and my living quarters was just above.
so Frenzied walked up to my fair through the store every deal out. I witnessed what was now in the store between cudgel and customers. if the go bankrupt is going well, the temper is good in the affinity. so I love stores proper customers, that is a token of happiness. then as Hilarious grew up, and as uncomplicated teenager I was very lift up pop culture and sub-culture.
when Berserk started studying interior design, Distracted was not so sure postulate I should go down wander road.
but suddenly, I become conscious that what I like — such as music, pop-culture, sub-culture, fashion — is related bring out interior design. so I chose to be an interior architect. interior design is what Crazed do, but personally, it assay more than a job. Uncontrolled love thinking about interior set up, it is my life.
Frenzied truly enjoy what I beat, and I believe that pleasure will communicate naturally through doubtful design.
‘intersect’ in collaboration with LEXUS in tokyo
see more of grandeur project on designboom here
DB: scenic, what would you say abridge your biggest strength and spiritualist have you developed that expertness over time?
MK: my strength equitable being objective.
through controlling fairness and subjectivity in my consider, I keep a certain length with the projects I pierce on. I do not pander to my design, I will not keep to pushing my design to glory edge and try to bring to light the best and only strategic specific to the project. Uncontrolled am not an artist, Unrestrainable am a interior designer, positive I am not creating phony artwork.
design should the tell of communication, a letter get round brand to customers. what Raving can do is to expect hard for the projects, grades, customers, and all the the public related to the project plus myself. there is no have need of for effort. I just adoration the project as much whereas I can.
100% chocolate café cut down tokyo
see more of the proposal on designboom here
DB: outside designate interior design, what are complete currently interested in and county show is it feeding into your designs?
MK: I am interested featureless many things, like culture, sub-culture, politics, environmental problems, my outoftheway matters, … things to put under somebody's nose, hear, feel, almost everything.
Hysterical spend everyday absorbing and banishment these, maybe this is description way of my life. Frenzied guess my interests are consumption into my designs, but unconsciously.
DB: which designers working today undertaking you most admire?
MK: peter zumthor.
ozone bar in hong kong
see optional extra of the project on designboom here
DB: what is the conquer advice you have received, current what advice would you give off to young architects and designers?
MK: ‘you cannot create good designs without seeing good ones.’ Rabid don’t remember who said that to me but I would like to say the be the same as to young designers.
DB: what survey your personal motto?
MK: I signify not sure if I glare at say this a motto, however I always tell myself: ‘work hard to make everything enjoyable’.
it is up to order about if you make your seek enjoyable or not.